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These Backlit Popup Displays are illuminated popup backdrop great for marketing and promotional events, they're also very effective for retail environments. The LED lights illuminate your backdrop graphic for a stunning display that stands out from the crowd. The combination of innovative silicone-edge graphics (SEG) and popup display frame offer an easy and cost effective display with no distortion around the edges. Multiple Lumiere Light Walls can be connected together to create a larger back wall.